Art Connection
Art Connection
Problem
Women in the U.S. earn
70% of Bachelors of Fine Arts
65–75% of Masters of Fine ArtS
…but only 46% of working artists (across all arts disciplines) are women.
How can we showcase the work of female artists?
Process
Interviews with: Artists/Curators/Students/Gallery Staff/Art liaison
User Journey Maps
Bibliography research (historic bias)
Brainstorming
We started brainstorming ways that could help close the gap between galleries/museums and female artists. Is there a way to maximize impact while covering all underlying needs?
Standardization of artists
Access to education
Network that grants access
Make inspiration visible
Prototyping
Expose gender gap KPI
Virtual exhibitions: recreate a gallery space virtually for women who can’t show their art
Art Matching between buyers, curators and artists
Design a VR experience of what a museum would look like with a 50% representation of art made by women.
